Black Friday is called so because it traditionally marks the beginning of the Christmas shopping season, during which retailers hope to turn a profit, or move from being "in the red" to being "in the black." The term "Black Friday" was first used in the 1960s to describe the heavy and disruptive pedestrian and vehicle traffic that would occur on the day after Thanksgiving. Over time, it became associated with the idea of retailers offering significant discounts and deals to attract shoppers, leading to the modern meaning of the term.
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