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Xiaomi spent $516 to make the 12S Ultra

BingMag.com <b>Xiaomi</b> <b>spent</b> <b>$516</b> to <b>make</b> the <b>12S</b> Ultra

Xiaomi recently launched its 12S Ultra flagship phone at a price of almost $890, but it is interesting to know that it cost about $516 to make.

Xiaomi 12S Ultra phone is currently the best and most powerful Xiaomi flagship that fans of this company's products can access in China. This phone has good technical specifications, but what has attracted the most attention is its 50-megapixel main camera, which was developed in collaboration with Sony and Xiaomi, and its sensor is the largest sensor ever used in a smartphone. (1 inch).

As the beating heart of this phone, it has the Snapdragon 8 Plus 1st generation, which has a lot of processing and graphics power, and we saw in the tests that even the iPhone 13 Pro Max It passed in terms of graphics and energy consumption. Therefore, this phone can be considered a very big achievement for Xiaomi, and if we call it the best Android flagship of 2022, we are not wrong. Let it be said that it is exactly the same. This phone, which is unfortunately only available in China, went to the market with a price of 6000 yuan, which is equivalent to 890 US dollars, but it seems that the price that Xiaomi paid to make the 12S Ultra was not too low.

BingMag.com <b>Xiaomi</b> <b>spent</b> <b>$516</b> to <b>make</b> the <b>12S</b> Ultra

Of course, this does not mean that Xiaomi is making a profit of about $374 by selling each 12S Ultra. Because this only includes the cost of the parts of the phone itself and not other general costs that must be paid in the manufacture of any other smartphone. For example, the cost of research and development, marketing, laboratory, etc. are not calculated on this amount.

This report was published while a few years ago, Xiaomi announced that it only makes 5% profit from the sale of each of its phones. . Now, do you think the manufacturing cost of Xiaomi 12S Ultra, which was at least $516, is low or high? How much is Xiaomi's profit from selling this product? To answer this question, we have to go back to last year. When the company decided to unveil its first powerful flagship phone, the Mi 11 Ultra.

Of course, Xiaomi had many flagships in the Dash market at that time, including the Mi 10 Ultra, but in comparison With the May 11 Ultra, none of that was premium. At that time, Xiaomi said that we only get 5% profit from the sale of all our hardware products. If this amount is true, regardless of the fact that it is definitely not accurate because it changes slightly depending on the type of product (mid-range, economy and high-end), but considering that exactly 5% of the profit came from the sale of Xiaomi's 12S Ultra Gear, it can be said roughly. The company has spent a little less than 850 dollars to make this phone. Of course, it seems that the cost of making 12S Ultra is not so high; We have calculated this number only according to the claim made by Xiaomi itself. If we assume that the company gets 10% profit from the sale of this phone, which seems a bit more reasonable, we can almost say that the production of this flagship cost the company 800 dollars. How much was the sale of 12S Ultra? Does Xiaomi really get 5% profit for this phone?


Source: Android Authority

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