At its recent conference, Samsung talked about the sales of its products in the first three months of this year, which generally shows the performance of the company in sales. Smartphones have not been very good.
Samsung, the world's largest smartphone maker, has started 2022 with a strong presence thanks to its highly valued products. The Korean company was able to generate $ 77.78 trillion won in revenue and a profit of 14.12 trillion won from January to March 2022 (first quarter). That's a lot more than the 65.39 and 9.38 trillion won in the last quarter of 2021.
What we were so eager to see from Samsung was for the Korean company to determine from each How much revenue has its division made, to see how much it has made from the sale of smartphones, and how it has compared to other companies.
Before we get into that, of course, we have to say the company Korea announced at the conference that new clamshell phones will be unveiled around the summer. An issue we were sure about but did not know how many clamshells were to be unveiled, which unfortunately Samsung did not say.
High sales of the Galaxy S22 Ultra and successful 5G sales
Samsung has performed as well as ever in selling RAM memory, with the company making the highest profit in the past three months at 8.45 trillion won. After that, the mobile sector is with a profit of 3.82 trillion. This is a relatively good performance in the sale of phones, while for the past three months, the supply chain and assembly lines have faced serious problems due to various issues such as the war between Russia and Ukraine and the start of global quarantine in China.worrying for the company. Samsung ended 2021 with revenue of 4.39 trillion won from smartphone sales in the last three months. But this year's drop in revenue, despite the launch of new handsets, is not a good sign at all.
The main reason that Samsung in Last night's conference consistently praised the high sales and stunning performance of the Galaxy S22 Ultra, as well as its strategy to eliminate the Galaxy Note series, which was what could make this significant revenue drop out of the spotlight. However, the constant mention of the S22 Ultra and the removal of the Note series showed only one thing; The Galaxy S22 and S22 Plus are not in good shape at all.
It is not yet clear what statistics these phones have recorded by model, and Samsung did not provide a specific explanation in this regard. But in the news about the high sales of the company's 5G phones, we saw that the Ultra model was in the second place in terms of sales compared to other 5G phones, and there was no news about the two models, plus and standard.
Compared to last year, what has made the Korean company's smartphone segment so profitable are the Galaxy A 5 Series 5G intermediates, tablets (including the S8 Tab Series), and wearable gadgets. For example, the Galaxy Tab S8 Ultra compared to other models, despite its high price, was able to experience good sales.
Towards an Uncertain Future
The bad news for Samsung and all smartphone companies in general is that supply chain and assembly line problems are not going to end any time soon. The situation is expected to remain the same until the end of this year, and no one knows when this bad situation will finally end.
Samsung's mobile segment is expected in the period from April to June (second quarter of this year) , Again experience a significant decrease compared to the first three months. The reasons for this are numerous; From the war between Russia and Ukraine to the outbreak of new strains of the corona in China and the start of global quarantine, everything has gone hand in hand so that Samsung can not predict a bright future for its mobile segment in 2022.