The average selling price of an iPhone last year was $ 825
It seems that the average selling price of iPhones increased significantly last year, growing by 14% to $ 825.
The industry managed to raise $ 448 billion, despite the problems caused by the corona virus and the global chip crisis in the supply chain in meeting the demands of smartphone companies, which led many to believe that smartphone sales would decline significantly by 2021. Profit this year, which shows a growth of 7% compared to last year. In the last quarter of last year, the profits of smartphone companies also increased by 20%.Meanwhile, according to data published by the Counterpoint Research Institute, Apple apparently managed to reach 196 billion The dollar will have the highest profit compared to last year, 2020. Also, the amount of profit that this company earned was much higher than what other companies managed to receive. For Apple itself, $ 196 billion, or 35% more than the US company had earned in 2020. The main reason for this dramatic improvement was the high demand for 5G phones, which Apple was able to make a good profit by equipping all four models of the iPhone 12 and 13 series with this technology.
The average selling price of iPhones has also increased by 14% compared to the previous period, reaching a staggering $ 825. This statistic was obtained when the company managed to grow in the markets of India, Thailand, Vietnam and Brazil and become one of the most popular brands.
5 popular brands that owned 85% of the total profit of smartphone sales
As mentioned, Apple was able to close the gap with the second-ranked company in terms of profit. Second place went to Samsung, which made $ 72 billion in smartphone sales. Although the Korean company's profit grew by 11% compared to last year, we see that it was even less than half of what Apple earned. Samsung, which makes the most money from the sale of mid-range phones, was able to shine in this segment last year. But the good news for the company was the relatively good but not-so-expected sales of the Galaxy S21 series, which led to a slight increase in profits. But what made Samsung more profitable than expected was the clamshell phone market, which is still evolving and attracting a large number of users. Samsung managed to sell three times as many clamshell phones in 2021 as it did in 2020, with an average selling price of 5.5% to $ 263. The amount of profit earned. Oppo, which also includes sales of OnePlus handsets in terms of performance, was able to finish third with $ 37 billion in profit, up 47%. Xiaomi and Vivo also came in second with $ 36 billion and $ 34 billion, respectively, up 49% and 43% each year, respectively.
Xiaomi is best known for its outstanding performance. Intermediate and economical handsets with much lower prices than competitors became famous. Having a sluggish ranking in a key market such as India enabled the Chinese company to take advantage of the high population of this market and their demand to buy more economical handsets. Increase compared to last year. The Chinese company had the highest sales in the price range of $ 400-599 and $ 600-799, the main reason for such success being the good Renault 6, Find X3, OnePlus 9 series and things like that. 5G-enabled handsets accounted for more than half of the handsets launched by the company last year, up from just 28% in 2020. The OnePlus' performance grew by 33% thanks to the 9 Series as well as the Rolling Series intermediates. Overall, 5G handsets accounted for more than 40% of total smartphone sales last year, which is expected to be The rate will increase significantly this year.
Source: PhoneArena
