According to the latest information published on the Korean website Elec, Apple has increased its production orders for the iPhone 13 Pro and iPhone 13 Pro Max in the current quarter. The reason for this move by the American technology giant is that the demand for the iPhone 13 Pro series has been much higher than expected.
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In the first quarter of this year, Apple ordered the production of only one million iPhone 13 Pro. Meanwhile, for its most powerful smartphone, the iPhone 13 Pro Max, the number of orders was about 3.5 million units. With the start of the second quarter of 2022, however, the situation is slightly different. According to the Korean media, Apple has increased production orders for the iPhone 13 Pro to 8 million units, and the Pro Max version has seen an increase in production of 6.5 million units.
It should be noted that this increase in demand for the production of the iPhone 13 Pro series has increased by about 10 million units compared to the same period last year. Obviously, this is very good news for this big technology company and will increase the average sales of the iPhone 13 family. The company's investors will also be happy with the extra income they earn. The report also confirms that the overall supply rate of Apple products has increased by 10% and that the company's suppliers are seeing revenue growth.
It is worth noting that Apple has repeatedly broken records in sales of its products Especially the iPhone. Global iPhone production set a new record in the holiday quarter, and the US tech giant was able to manage high demand for the iPhone 13 using its supply chain to minimize the impact of problems such as chip shortages.
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According to data from the TrendForce Research Institute, there are two other factors besides management Well, the company has joined hands on the supply chain so that the company can set a new record in the production of technology products. IPhone's production has exceeded 85 million units, according to research firm TrendForce. "After the introduction and unveiling of the iPhone 13 series in September last year, Apple quickly began to market these products according to market demand," the institute explains. Due to the rapid sales and marketing of these smartphones, Apple was able to become the best-selling smartphone brand in many quarters of the year. In addition to maintaining its first place in the last quarter of the year, Apple's global iPhone production set a new record during the holiday quarter with the production of more than 85 million iPhones. "It should be noted that this figure has increased by about 66 percent compared to the previous quarter."
In the Chinese market in January. This was the fourth month that the standard version of the iPhone 13 topped the sales charts in the Chinese market between October and December last year.
It should be noted that no iPhone has been able to achieve such success in the last six years. It seems that the iPhone 13 series, which supports 5G internet and has added good features compared to the previous generation, has been so attractive to users that they have preferred to wait until the distribution problems are resolved so that Apple can reach a large number of Send them a phone in their area. This means that Apple is currently in a very good position in the market in terms of sales and will certainly continue this growing trend in the future.
The iPhone 13 has the longest delivery time among iPhones. For example, in November 2021, the delivery time of iPhone 13 Mini, iPhone 13, 13 Pro and 13 Pro Max was 5, 5, 23 and 23 days, respectively. But that did not stop customers from turning to Android phones.
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