Based on new data from Ampere Analytics, they estimate that the weaker all-digital console of the Xbox S-Series outperformed its more powerful sibling in some markets. Of course, they point out that part of it is due to supply constraints and a shortage of parts, which has prevented Microsoft from producing as many X-Series console users as needed.
Piers Harding-Rolls "Microsoft's product strategy for launching two ninth-generation consoles with different hardware was a bold move at the beginning of this generation," wrote Ampere Analytics, a video game analyst. "The less powerful Xbox S console has been able to show itself in the background of the lack of components and limitations available for the Xbox X series."
Overall sales chart of PlayStation 5, Xbox Series and Switch consoles by the end of September 2021
Console Sales Chart in the Third Quarter 2021
Xbox S Series Console Price 300 $/ 250 is significantly cheaper than the $ 500/$ 449 Series. With weaker hardware, the console targets 1440p instead of 4K native resolution.
According to Ampere; Since the X-Series does not have a disk drive and only its games can be purchased digitally, its success has had a major impact on the Xbox's larger share of digital game sales. While Sony has been able to produce and market more of the standard version of the PlayStation 5, so its share of physical and digital sales is more balanced, for the Xbox the competition is by far in favor of digital gaming sales.
Phil Spencer, head of Microsoft's gaming division, has previously said he expects the Xbox S-Series to sell more than the Xbox X-Series over the console generation.
According to available data, Ampere estimates that by the end As of September 2021, about 6.7 million X-Series and S-Series Xbox consoles have been sold. By the end of September, about 12.8 million PlayStation 5s were sold, which is almost twice as many as the Xbox Series consoles. Of course, both the Xbox Series X and the PlayStation 5 console are hard to find on the market, and if companies could produce more of them, they would probably experience higher sales. However, this statistic shows that Sony has been much more successful in producing PlayStation 5. If we consider the share of each of the X-Series and S-Series consoles to be 50% of the 6.7 million consoles, the difference between the PlayStation production and the Xbox X-Series is more than threefold. This is where the S Series comes in handy. The Nintendo Switch, which has been on the market for more than three years, has 89.7 sales.
To be. However, as mentioned, the S Series has created an opportunity for the Xbox to at least capture the attention of some audiences.